Episode 5 – TMG Interviews Beth Goode of Richter & Company on Price-to-Win

TMG shares insights on Price-to-Win and the capture process with its 5th podcast featuring Beth Goode, former Director of Price-to-Win at Richter & Company. In this episode of TMG’s Expert Series Podcast, Price-to-Win and Pricing Strategy are the focus. Listeners will learn:

  • The Difference Between Price-to-Win, Pricing Strategy & Competitive Analysis
  • How Much Time to Allot for a Price-to-Win Exercise
  • What Information to Gather Prior to the Start of the Engagement
  • Strategies for Preparing and Excelling in a Price-to-Win Analysis
  • Easy Solutions to Address Typical Pricing Problems
  • Trends in Government Contracting and Its Effects on Price-To-Win
  • How to Deliver Cost-Effective Solutions through New Acquisition Types

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